Wednesday, October 30, 2019
What somthing happend to me in childhood that i will never forget Essay
What somthing happend to me in childhood that i will never forget - Essay Example At the time we had one game ââ¬â a Sherlock Holmes mystery game. By modern standards this game would be considered boring, but the shock of being able to interact with the computer made it fascinating. Looking back I marvel at how enthralled I became at even some of the smallest features. For instance, Microsoft Office and the ability to type out a Word document I found thrilling. Even more exciting was finally getting the Internet established and typing in a few commands. I remember one of the first searches was for NFL quarterback Dan Marino. Pages upon pages of results appeared. The effect was like of walking out of a desert and finally discovering abundant land and water on the other side. Over the next few months I became increasingly interested in the machine, learning how to navigate my way around Windows and fix errors that emerged. At the time it felt like just a passing hobby, but now that I look back I recognize this was a moment that would profoundly change the way I interacted with the
Sunday, October 27, 2019
Nature And Development Of Special Interest Tourism Tourism Essay
Nature And Development Of Special Interest Tourism Tourism Essay SIT- special interest tourism is a part of existing tourism industry today. Nowadays, people are more confident about travelling abroad and looking for something different rather than for sun and sand holidays. Special interest tourism is a type of holiday, replacing the traditional mass market travel packages and allows tourists to choose holidays appealing to their individual and personal needs. According to the World Tourism Industry or WTO, special interest tourism can be defined as the specialized tourism that involved individual or group tours by those people who wishes to develop their given interests or visit sites and places that has a relation or connection with their specific interest or subject. The aim of SIT is to satisfy specific needs or interests of individuals or groups. The structure of SIT is similar to that of the overall tourism industry. There are many sub-sectors serving individual and personalized needs of tourists, such as: Travel intermediaries Travel facilitators Attraction and entertainment Activity and events providers Accommodation providers Transportation Travel intermediaries provide information about destinations packages, travel options also making bookings for the customers. They can be represented in the form of tour operators or travel agencies. The main aim of travel agencies is: to sell holidays and associated products such as insurance, cars hire. Travel agents act as the link between the customer and travel producers. They are usually well trained and can help clients with the advice or provide them with brochures, leaflets or any additional information. They have access online to GDS system, which gives worldwide schedule of all transport. Tour operators sell combined holidays packages via travel agents or direct to the consumers. There are two types of tour operator: the wholesaler operators, who operate only through travel agency, and the direct sell operators, who market their products direct to the public. They purchase separate elements of accommodation (hotels, guesthouses, and self catering apartments), transport (road, sea, air) and travel services to make a tour package. Many tour operators are making special packages around a particular event, e.g., Olympic Games. There are many web sites specialize in certain products, like lastminute.com that specialize in discounted accommodation. Travel facilitators are all the range of services offered to the consumers. It can be: tourist information centre, tour guides, medical providers, currency exchange bureau. Transport providers are those operating any major form of transport. These would include airlines, water based transport and land based, such as roads and rails. Land based transport covers all forms vehicles such as bus, taxi, private car, and bicycle. Rail travel has become very popular since opening of the Channel tunnel. Rail companies provide a scheduled service within a home country and customers can reserved the seats by themselves. The airlines can be divided into scheduled, which operate with regular published schedule, e.g., British Airways, and charter airlines, which fly to certain destinations under charter to a tour operator. Many countries have their national airline, like British Airways in UK. Water based transport is represented by ferries and cruise ships. Ferries operators provide vital links between islands, rivers, seas. Cruising can be river cruises, sea/oceans cruises, e.g. Mediterranean, Atlantic oceans, and can be considered as a special interest when there is something additional from cruise, like education or special hobby. Tourist choice of transport will depend on price, destination, time, accessibility of the destination. Accommodation can be reserved individually or can be purchased by tour operator. Guest facilities will vary according to the type of the place. Accommodation can be divided into two categories: serviced accommodation (where all meals are provided), and self-catering accommodation (where occupants provide their own food). A 5 star hotel can provide a full range of services, such as restaurants, plasma TV, function rooms, mini bars in the rooms, room service available 24/7. In the caravan park you can only find fast food shops and vending machines. Providers of attractions need to undertake the market research in order to meet all the needs of tourists. Typical attractions can be man-made (theme parks, zoos), natural (mountains), cultural (Louvre Gallery in Paris). A lot of destinations are promoted via special events (World Cup, Olympic Games) or various activities (diving, winter skiing resorts) In addition to attractions, a lot of destinations are promoted via special events or activities, which include World Cup, Olympic Games. The development of special interest tourism. Special interest tourism can date back to earliest forms of tourism. The first tourists travelled for specific reasons, e.g., religious, cultural or for trading purposes. Around the same period, the Greeks travelled to religious festivals, leading to construction of sea ports and accommodation. In Medieval Times the pilgrims and missionaries became the most active travelers. Pilgrims travelled to the sacred places such as Santiago de Compostella, Jerusalem, driven by their religious convictions. Tourism grew over the centuries and spread to all over the world. The new part of tourism, known as Grand Tour, was developed in the early 17th century under the reign of Elizabeth 1.The young men from wealthy families were travelling across Europe to complete their education. London, Paris, Venice, Rome were visited by the young aristocrats to improve their knowledge in the arts and literature. The tours lasted as long as 3 years. In 1841 Thomas Cook put together the first package tour in history. Thomas Cooks organized tour consisted of: accommodation, travel tickets, timetables, attractions, travel guides and tours, currency exchange. The first tours were for specific needs and catered more to the mass market with the growth of the company. Thomas Cook started offering tours within UK and soon moved to Europe. The development of tourism in the 19th century increased due to advent of the railway. It became cheaper, easier and safer to travel, so not only the privileged classes were allowed to travel. The industrial revolution brought leisure travel to Europe. The middle class had more time and money to travel thanks to the efficient machinery. In the post war period the development of wide-bodied and faster aircrafts contributed to the growth of the mass tourism. Increase in disposable income has made tourism accessible for a large majority of population. People could afford to take more than one holiday per year. Another factor that contributed to the growth of mass tourism was increase in global wealth leaving people enough disposable income to spend on holidays. The political liberation of the colonized countries built a lot of new tourist destinations, reducing the cost of holidays. Nowadays, it becomes more popular self-drive holidays to Europe, cruising holidays, Middle East destinations such as Dubai, Egypt, etc. Travelling on the cruise liner gives you opportunity to enjoy your time, there are a lot of activities on the board and the social life is very active, which makes you enjoy holidays even more, staying on the board of enormous liner. Low cost airlines leading to mass tourism travel around the world, e.g. Easy jet airlines. The social factor which contributed to the growth of tourism is linked with the new attitude to world travel and leisure. People are searching for new destinations, trying to find something unusual and unexplored. Development of leisure centers along with the increased independence of women has also contributed to the tourism. Changing demographics, such as aging population, grown up children have made a big impact on the SIT market. Sustainable tourism is one of the growing industries, which seeks to protect tourism destinations and reduce an impact of the environment and local culture. With the advent of internet, tourists can attend the locations using web-based interface programmers at the same time reducing the traditional impacts such as travel, accommodation, food wastage. TASK 2 Understand how special interest tourism matches customers, products and services. 2.1. Discuss the range and classification of tourism products and services available to travellers. There areà many kinds of special tourism interest; it can be educational tourism, sports tourism, sex tourism, health and beauty tourism, arts and entertainment tourism and a lot more. Products can also be divided into various categories, such as rural, urban, over or under water, in the air and others. The classification of special interest tourism products: Educational Cultural Adventure pursuits Historical attractions Religious events Health and wellness Sporting and entertainment events Educational Tourism There is no doubt that educational industry has already become one of the most popular types of special interest tourism. The Grand Tours of the 17th century were organized for youth with the purpose of education. Nowadays, many people are travelling to broaden the education, to learn a foreign language and to take a special course. As an example, the short term language courses are designed for students to improve their second language. Cultural tourism People who take cultural holidays are likely to visit museums, galleries and exhibitions, or going to opera or theatre. Heritage tourism is focused on historical attractions and resources. Cultural tourism gives visitors the opportunity to understand and appreciate the essential character of a place and its culture as a whole, including: -history and archaeology -people and their lifestyle -cultural diversity Many cities have had capital of culture status, including London, Dublin and Prague. Religious events tourism Religious holidays focus on visiting places with religious significance, like Lourdes in south of France or Holy Land Tour. The Holy Land is a land filled with history, passion and with presence of Jesus. The tourists can uncover the world in which Jesus lived and also enjoy the activities, such as scuba dive, hike, and camel ride or just have fun on the sun. There are specialist tour operators which organize such tours, like The Pilgrimage Trust, a charity, which organizes tour to Lourdes for children with disabilities. Sporting tourism People can take holidays to watch the sport or participate in special events. There are specialist operators offering packages for World Cup, Olympic Games. For instance, Club La Santa provides luxury Spain holidays, sports holidays and fitness activity holidays. The resort features over 25 different sports and different entertainment is available. Health and wellness tourism Health and wellness tourism is now available for consumers seeking to enhance their well being through their travel experiences. The aim of tourists is to look and feel better, to lose weight, to slow the effects of aging, to relieve pain or discomfort, or to manage stress. This market has become very popular as people are becoming more health conscious. There are two main types of health and wellness tourism: spa resorts and medical tourism. There are many spa hotels offering fitness classes, beauty treatments and different types of massage. Holy Island is one of the best spas in UK, located off the west coast of Scotland. The founder and vision holder of the Holy Isle Project is Lama Yeshe Rinpoche, a Tibetan Buddhist meditation master in the Kagyu tradition. There are many retreat and course programmes taking place in the Centre for World Peace and Health. The island has several areas reserved for birds, animals and tree planting programme. (http://www.holyisland.org/) SIT can be classified according to the type of environment: Land Air Water based Rural/urban Nature/wilderness Trekking, cycling and hiking are examples of land based special interest tourism. The two main modes of travel are road and rail. Some luxurious trains appeal consumers special needs and allow passengers to see spectacular sights from the train. The Blue Train is a magnificent moving five-star hotel. The routes of The Blue Train both scheduled and chartered take guests through some of the most admirable places of the countryside. The train has luxurious suites with baths and double beds .The guests can enjoy exquisite meals freshly prepared on board by top chefs. Water based tourism can be presented in form of underwater activities, like diving, and above water, like swimming, cruising and surfing. The Great Barrier Reef is well known for its diving activities, situated on the north-east coast of Australia. It the worlds most extensive stretch of coral reef and is probably the richest area in terms of faunal diversity in the world. Nature and wilderness tourism focuses on observation of wild animals and birds in their usual environment. As an example it can be tours to Africa Safari or tours to botanical gardens. Wilderness tourism experiences with undeveloped natural environment, which can include isolation and challenging conditions. 2.2. Diversity and classification of tourist types. The key to success in SIT is to ensure various tourist types are well matched to the tourist products. Demand for tourism can be influenced by 3 basic factors: -purpose for travel (educational, cultural, for health, for sporting events) -ability to travel (sufficient disposable income, time, freedom of movement) -travel choices (knowledge about destinations, environmental factors, ability to travel) Various typologies have been made to classify tourists according their preferences. The best known are by Cohen and Plog. Eric Cohen classified tourists according to the nature of the environment they prefer. He places tourists into four following groups: Organized mass tourist-typically they buy pre-organised packages from tour operators; prefer safe and secure environment and are likely to return to familiar places. Individual mass tourist- compare to organised mass tourist show more flexibility and have a lot more personal choice. The explorer- looking for unexplored destinations. The drifter- generally likes adventurous travelling, e.g. camping in the wilderness area. Stanley Plog describes three types of tourists: Allocentric- confident travelers, who enjoy the travel and exploration Midcentric- tend to adopt the destinations after they have been discovered by allocentric Psychocentric- are less confident and prefer secure environment Market segmentation is a process of dividing the market into different groups with common needs and wants. The most common types are: Geographic location Demographic Socio-economic segmentation Psychographic segmentation Geographic location is based upon people live and can be subdivided by country, region, city size, and climate. Where people live in the city can also reflect their income level and ability to buy. Demographic segmentation is the most common in market segmentation. It can be divided by: Age (snowbirds, empty nesters, young budget travellers) Gender (women trying to escape from the usual environment and go for holidays, ex. spa breaks; men prefer to travel to more adventurous places) Religion (retreats, pilgrimages) Psychographic segmentation determines tourists behaviour, their lifestyles, activities and attitudes. Socio-economic segmentation considers aspects such as occupation, status, social class, income level. Task 3 Understand the appeal and motivation of special interest tourism for customers. 3.1. Analyse the appeal to customers of special interest tourism features and benefits. Appeal can be characterised as a kind of tourism products that will enable customers needs to be satisfied. The motivation is closely linked to the appeal and seeks to identify peoples needs and wants. The appeal of the location can be influenced by different factors, like cost, time availability, facilities. If you are planning a family holidays to sea and sun destinations, there are a lot of countries to choose from. The specific location has to appeal to numerous needs and wants of the family, e.g. child-minding facilities, special kids menu, available playground, etc. Appeal can be influenced by features of the destination, like beaches, attractions, number of facilities within the resort. There are a number of other factors that can contribute to the appeal: Uniqueness of the destination (Great Wall of China is one of the most appealing attractions all around the world owing to its architectural grandeur and historical significance). Level of comfort (the tourist seeking luxury accommodation may find the appeal in 5 stars hotels). Authenticity of the location (the authentic cuisine or traditions appeal to many tourists visiting particular country). Political factors ( the political instability in Egypt led to a reduction in the flow of tourists) Environmental factors (tourists tend to avoid places affected by natural disasters, e.g. earthquakes) 3.2. Identify and explain how the motivations of tourists are met by special interest tourism locations and features. Motivation can be defined as internal and external factors that stimulate desire and energy in people to be continually interested in and committed to a job, role, or subject, and to exert persistent effort in attaining a goal.(Businessdictionary.com) Abraham Maslow outlined a motivational hierarchy consisting of five categories of human needs arranged in ascending order: physiological- basic needs satisfied by such stimulus as food and sleep; security- need for a safe environment free from immediate threat; social-love needs and desire for social acceptance; esteem-need for enhancement and acceptance of self; and self-actualization-striving for full realization of unique characteristics and potentials. The key notion in the model is that as a need category lower in the hierarchy becomes satisfied, its determination of behaviour diminishes and the next higher need category becomes proponent (Adler, S., 1999, p 7). Maslows hierarchy of needs assumes that we all have similar needs and wants to be satisfied. Therefore, it is important to apply motivations in relation to different tourist types. Motivations for SIT can be divided into two groups: Intrinsic motivation Extrinsic motivation Intrinsic motivation includes internal desires to perform a particular task, do certain activities because it gives you pleasure, such as challenge, skill improvement or relaxation. The skill improvement relates to educational tourism and gives people opportunity to increase their knowledge in particular field (foreign languages courses, cookery schools in France). One of the main motivations for holidays can be a need to rest, to escape from everydays routine. Extrinsic motivation is the factors external to the individual and unrelated to the task they are performing.à Examples include money, status, rewards, and sustainability. Motivation can also be influenced by demographic factors: Education (tourists with high level of education are likely to participate in education based activities) Age ( old couples are seeking comfort and opportunity for sightseeing, while young people are looking more for fun and relaxation) Family life cycle ( parents with children are motivated by places with numerous kids facilities) TASK 4 Understand management needs and issues of special interest tourism. 4.1. Evaluate the organizational and support logistics involved in the management of special interest tourism trips. Profitability- is the main goal of all the businesses. Meeting the tourist expectations and providing safe and secure travel arrangements will lead to profitable growth for travel companies. The main thing is to make products profitable attractive for customers by putting correct prices and making them attractive for the market. Market research is an essential tool for any businesses. It helps to identify potential customers, their needs and expectations. Target marketing is a group of customers to be aimed. Potential customers with similar needs and characteristics are identified and divided by market segments based on age, income level, etc. Each travel product is made up of several segments, e.g. hotel, transport, accommodation facilities and for the tourists is all have to be organized and put together well. There is a range of challenges coming with travel products, e.g. Tour packages, where the travel agents are responsible for every aspect of the trip. Examples of operational challenges may include: Travel permits: visas requirements Infrastructure: essential shops, medical facilities Language: difficulties in understanding the foreign language Transport: availability of transfer coaches or taxis. Logistics is the management of business operations, such as the acquisition, storage, transportation and delivery of goods along the supply chain. (http://www.investorwords.com) An SIT sporting event package tour will include a number of logistical issues to take care of, including: Transportation Accommodation providers Tour guides Equipment suppliers Access to the destination Apart from all the operational and logistical challenges, the SIT providers have a number of administrative requirements to deal with. Travel insurance provides the financial protection in the case of unexpected loss of luggage or cancellation of the trip. It is important to read and understand all the policies before making a purchase. Visas issues may vary according to the country tourists going to. For example, members of the family of the EU citizens do not need visa to travel to the EU countries. Vaccination against diseases is an important requirement for tourists travelling to remote destinations, e.g. some parts of Africa. All the tour operators and travel agents should be aware of the laws concerning travel and tourism and pass the relevant information to the tourists. One of the main points to be considered for all the businesses is to have satisfied customers. It will results in more profitability, less marketing cost and a good reputation for the company. 4.2. Discuss the ways operators resolve issues that affect special interest tourism. There are many issues that can affect special interest tourism, some of them are known in advance and others are unexpected. It is always better to identify the potential problem and create the awareness of possible outcome. The main categories of the possible issues in SIT are: Risk management Socio-cultural issues Environmental issues Economic issues (recession, oversupply) Quality assurance Risk management is an important part of planning for businesses. The process of risk management is designed to reduce or eliminate the risk of certain kinds of events happening or having an impact on the business. ( http://www.whatisriskmanagement.net/) There are many different types of risk that can be classified as follows: Health- unexpected accidents, food poisoning Travel- delays of the flight, flight cancellation due to natural disaster Theft- loss of personal documents, etc. Furthermore, risk can be classified as known risks (tourists are travelling to politically unstable areas) and unexpected risks (loss of documents, illness). The main goal of risk management is to protect the customers from unacceptable levels of risk and also build the reputation for travel organisations, avoiding financial losses. According to Sadgrove (2005), the process of risk management is as follows: Identify and assess risks Set policies Implement policies; manage risks Monitor risks Tourism providers should always advise customers on risks by giving advice how to behave in unfamiliar situations or providing the current information about the risks that might be present in the resort. Socio-cultural issues can result in social breakdown of the destination, increase in crime and loss of local culture. The ecotourism is becoming very popular nowadays. Tour operators and travel agents have to be aware of the environmental issues relating to products they offer. Some of the issues are: ecotourism and sustainable tourism. Sustainable tourism provides information how to respect local cultures and the natural environment and protect the diverse wildlife of the destination. The need to provide the best quality and to keep the standards high is one of the main issues of SIT providers. The best quality could be achieved by: Providing the full training for the staff Good knowledge about the products being sold Right people on the right job Requesting feedback from customers Conclusion à à à à à à à à à à à There is no doubt that tourism had been the most important industry of any country that is why most of them are doing their best in order to maintain and preserve all of their resources that can attract the attention of their target tourist.
Friday, October 25, 2019
Gothic Art :: essays research papers
Gothic Art began in 1137 with the rebuilding of the chair of the abbey church of St. Denis. Gothic Art is the style of art produced in Europe from the Middle Ages up to the beginning of the Renaissance. Typically religious in nature, is especially known for the distinctive arched design of its churches, its stained glass, and its illuminated manuscripts. Gothic, although symbolic, is a lot more anecdotal and naturalistic than Romanesque. In the late 14th century, anticipating the Renaissance, Gothic Art evolved towards a more secular style known as International Gothic. One of the best-known artists of this period is Simone Martini. Simone Martini was a Sienese painter who greatly influenced the development of the International Gothic style, and was a major figure in the development of early Italian painting. Giovanni Pisano was an Italian sculptor, as was his father Nicola Pisano. His work shows a mixture of French Gothic and the classical style. Among his works are: Pulpit for the Duomo di Siena, Sculptures and architectural design for the facade of the cathedral in Siena, Pulpit for the church of S. Andrea in Pistoia, The five reliefs on the pulpit are the Annunciation and Nativity, the Adoration, Dream of the Magi and Angel warning Joseph, the Massacre of the Innocents, the Crucifixion, and the Last Judgement, and the Pulpit for the Pisa Cathedral. The extraordinary painter Hieronymus Bosch stands apart from the prevailing Flemish traditions in painting. His style was unique, strikingly free, and his symbolism, unforgettably vivid, remains unparalleled to this day. Marvellous and terrifying, he expresses an intense pessimism and reflects the anxieties of his time, one of social and political upheaval The Gothic era in painting spanned more than 200 years, starting in Italy and spreading to the rest of Europe. Towards the end of this period, there were some artists in parts of the North who resisted Renaissance influences and kept to the Gothic tradition.
Thursday, October 24, 2019
Cache Positive Environment Essay
AC1.1: A description of what is meant by a positive environment In both a setting and home a positive learning environment is crucial for children. There are a number of things that contribute to a positive environment. A setting or class should be engaging and dynamic place for the children attending. Creating order and removing clutter helps children to feel there in orderliness in the environment in order from them to learn, having a disorganized environment can be a distraction. Children should be provided with a clean, safe, and organized setting. Stimulating posters, pictures along with work the children have made should be put up around the setting, not only can this be engaging for the children but shows the childrenââ¬â¢s work is valued. Poster and displays should be regularly changed and updated related to the theme or topic being taught as this gives variety. The settings lay out and arrangement contributes to having a positive environment and ensuring the setting is bright and well equipped regarding toys, furniture ect. Laying down the ground rules, making the children familiar with them and are aware of the consequences if they are not followed. Children need boundaries and need to have a clear understanding of what is expected of them. Post the ground rules in the setting and always lean towards positive, rather than negative, re-enforcement of them. Give out stickers and small prizes as rewards for achievement. Be generous with praise and use positive statements to reinforce positive behaviour. Practitioners should be welcoming, happy and friendly to both children and parents. AC1.2: An identification of regulatory requirements that underpin a positive environment for children and young people In September 2008 the Early Years Foundation Stage (EYFS) came into force placing, for the first time, a legal requirement on all early yearsââ¬â¢ providers to comply with the Governmentââ¬â¢s learning, development and welfare requirements for 0-5 year-olds. The over-arching aim of the EYFS is to help children achieve the ââ¬ËEvery Child Mattersââ¬â¢ outcomes. These aims, for children and young people aged 0-19, are to be healthy, stay safe, enjoy and achieve, make a positive contribution and achieve economic well-being. EYFS states that the environment plays a key role in supporting and extending childrenââ¬â¢s development and learning. It also says to observe the child finding out what they can do and their interests. It promotes teaching and learning to ensure childrenââ¬â¢s ââ¬Ëschool readinessââ¬â¢ and gives children the broad range of knowledge and skills that provide the right foundation for good future progress through school and life. The EYFS also states that being outdoors has a positive impact on childrenââ¬â¢s sense of well-being and helps all aspects of childrenââ¬â¢s development. The Childcare Act 2006, Health & safety at work act 1974, Care Standards Act 2006 and Safeguarding of Vulnerable Adults (where applicable) all have a helping in the regulatory requirements that underpin a positive environment.
Wednesday, October 23, 2019
Motivational theories within the workplace Essay
Motivation is ââ¬Ëa reason or reasons for acting or behaving in a particular wayââ¬â¢. Motivation can be defined as a process that helps achieve goals through behaviour that guides and maintains behaviour in order to achieve a positive end result. Motivation leads to actions, such as researching a topic, educate yourself to further your knowledge or working to earn money. Abraham Maslow believed that humans had motivation and drive dependant on their needs. The main need being physiological which is followed by other needs of less importance such as safety, love, esteem and self actualisation. This was then placed into a hierarchy of needs represented into a pyramid (See appendix 1). Maslow believed that the first need had to be met in order to achieve to move forward to the second. Alongside Maslowââ¬â¢s theory of motivation, Herzberg has a two factor content theory of motivation which is also a main theory. From Herzbergââ¬â¢s research he suggested a two-step approach to understanding employee motivation and satisfaction. Herzbergââ¬â¢s two factor theory distinguishes between the motivators and hygiene factors. Hygiene factors are needed for employees to feel comfortable at work if these are not met and are adequate, this can cause dissatisfaction for employees. Hygiene factors include feelings of job security, working conditions, wages and company policy. Overall hygiene factors are needed to ensure employee is not dissatisfied. Motivator factors are needed to create job satisfaction once motivational factors are met this can see employees are performing above what is expected of them. Motivator factors include a sense of personal achievement, opportunity for promotion, responsibility and gaining recognition. Motivator factors are needed to motivate employees to perform at higher level. (Appendix 2â⬠¦) An Advantage of Maslowââ¬â¢s theory is the order that is needed to identify the needs of the employees, ranging from basic to higher needs. Another advantage of Maslowââ¬â¢s theory is that it can be applied to various ways of understanding employee behaviour and deciding rewards at different levels from a management view. Disadvantage of Maslowââ¬â¢s model is that one stageà needs to be met before progress onto another stage can be achieved. Another disadvantage is that Maslow theory may be restricted to western cultures it does not take into account different cultures and the need of those cultures. An Advantage of Herzbergââ¬â¢s theory is identification of factors which will motivate and demotivate employees, factors which can be controlled by management. Herzbergââ¬â¢s model can also be used to identify issues that need to be addressed by management for example; hygiene and cleanliness in the workplace. A Disadvantage of Herzbergââ¬â¢s model is; the model can be seen as a generalisation which may not be applicable to all employees and workforces. Some employees get paid by the hour, therefore may not be interested in motivator factors, rather completing many hours of work which will result in a larger paycheque. Both theorists based their argument on human internal feelings needing to be satisfied, before work of a higher standard can be expected. Both theories suggest similar criteria that motivate employees. Similarities also extend to one stage must be completed before advancing onto the next. Both theories are also influenced by factors such as environmental conditions and employee attitudes. Although both theories have similarities there are also differences, Maslowââ¬â¢s theory has a hierarchy and Herzberg does not have a hierarchy. The main goal of Maslowââ¬â¢s theory is for needs to be met in order for an individual to develop a healthy way of life. Herzbergââ¬â¢s ultimate goal is for motivation to be the attitude of the employee, whilst not focusing on the quality of life for the employee. Maslowââ¬â¢s hierarchy of needs is relevant to Google. Google focuses on the psychological, friendship and esteem needs of Maslowââ¬â¢s theory. Google believes in providing awards for its employees. Google recognises that employees are not alone motivated by pay bonuses. Google provides dining facilities, laundry rooms, massage rooms, haircuts, car washes and dry cleaning services within their workplace for their employees. Google recognises that if employees can get errands done on their work breaks that they will feel much walk accomplished and this will show in their work. Hertzbergââ¬â¢s theory is relevant to Apple. Apple implements aspects ofà Hertzbergââ¬â¢s theory within the structure of the company. Apple uses hygiene factors as a foundation that they launch from, these factors in themselves do not motivate staff yet leave them in a neutral state. Building on from this, motivating factors that are used for employees are the knowledge they are gaining working for Apple one of the worldââ¬â¢s leading companies in technology. Everything is top-secret employees have regular meetings keeping them refreshed with tasks, not always knowing the full extent of the work they are doing aware we can lead to. Employees are set to work in groups with each other this motivates them together to come up with new ideas, which could possibly be used in technology all over the world. After reviewing both Hertzberg and Maslowââ¬â¢s theory, I believe Maslowââ¬â¢s theory to be more effective when implemented in a work force environment. Maslowââ¬â¢s theory considers a step-by-step needs of the employees, whereas Hertzbergââ¬â¢s theory does have step-by-step needs, itââ¬â¢s simply allows the employee to be a neutral state of mind whilst adding in factors which can motivate them. Maslowââ¬â¢s theory is much more details and when implemented can have higher results. Apple uses the theory of Hertzberg, whereas Google uses the theory of Maslow. Google seem to have a much more content work force stemming from the luxuries they offer. Where as if it wasnââ¬â¢t for the fact that Apple employees were working for such a well-known employer, i believe Hertzbergââ¬â¢s theory would be much less effective within a workforce. Evaluate the usefulness of a motivation theory for managers in achieving organisational performance Management approaches are important to an organisation as they are the voice between the management and workers within an organisation. If management value their workers and make them feel valued, this will produce a positive working environment, which allows employees to perform at their best. Dependant on the approach used this can also increase communication within the workforce, which can lead to spur of the moment ideas which the business benefits from. By delivering a positive management approach to the workforce, organisation will need to invest time and money, which is then put back into the company with a positive workforce. There are threeà categories of motivation theories. The first is the satisfaction theory, this is the assumption that satisfied worker is a productive worker. Incentive theories, believe the individual will work harder when good performance is rewarded. Intrinsic theory believes the reward will come from the satisfaction in the work itself, employees enjoy participating in their role and see it as an opportunity to learn. All three theories of motivation believe the individuals need encouragement to perform at their best. Google uses satisfaction theory; they satisfy their workforce by offering them numerous benefits which makes them happy they believe that by workers having perks such as laundry service, car wash, massage etc. available at work, they will perform at the highest standard. Apple uses the intrinsic theory; they believe that their employees should be privileged to work for the company, employees also believe in the reward will come from the satisfaction in the work yourself. Employees will feel motivated by the thought that they are possibly changing future technology. Discuss the impact that different leadership styles may have on motivation in organisations in periods of change Leadership is ââ¬Ëthe action of leading a group of people or an organizationââ¬â¢. Leadership can be seen as a person or team with authority who offer guidance to employees which are under their control of management. Democratic leadership allows members of the group to share and contribute ideas. This approach is taken upon the belief that the learning style is usually most effective and will lead to more productive results. Benefit of democratic leadership is that quote members are encouraged to share their thoughts which can lead to better and more creative solutions to problems. The downside of a democratic leadership can be communication failures in group work, also, team members may not have the necessary knowledge needed to make contributions. Autocratic leadership is when an individual takes control over group members. Autocratic leaders will generally make choices based on their own preferences. Benefits of autocratic leadership are decisions can be made without consulting employees. Disadvantage of autocratic leadership is that it can be easily abused by an individual member, which employees may then hold resentment towards. Employees may also feel that there are opinions are not being taken on board. Laissez faire is the style of leadership where management allow employees freedom. Employees have the power and authority to choose their own decisions and goals. Benefits of this approach are that employeeââ¬â¢s feel they have been trusted, therefore work harder to achieve a better result. Negative effects of this leadership may lead to employees not managing their schedule effectively enough, costing companyââ¬â¢s time and money. Paternalistic leadership is a form of fatherly management style. Generally used by dominant male figures, where employees are expected to be loyal such as the father and son relationship. Benefits of this leadership style are loyal and obedient employees. Disadvantage of this style of leadership are employees not able to contribute their ideas regularly. Laissez faire leadership is consistent with that of Google. Google allow their employees to self manage their own time schedule, they believe this to be the most effective method to get the best results possible. Google believe if employees are allowed to manage their own workload, this will create a more productive workforce. Autocratic leadership is consistent with Apples method of leadership. The decisions are chosen by Steve jobs solely. While Steve would take on opinions from employees the end product decision is his. Democratic leadership has aspects of both Apple and Google leadership styles within it. Both Apple and Google allow their employees to work within team, to discuss ideas and thoughts, allowing employees with certain skill sets to come together and to bounce off each other. Skills needed by a leader are presents, motivation, creating a vision,à creating a good team atmosphere, being able to utilise the skills of different team members. The main skill needed is being able to achieve effective performance from their employees. Explain the nature of team working Groupwork is ââ¬Ëa number of people or things that are located, gathered, or classed togetherââ¬â¢. There are two types of groups, formal groups and informal groups. Formal groups are those such as work relations defined by structure. Informal groups such as friends, society are structured. The difference between a team and a group in the workplace is that a group interacts primarily to share information, whereas a team binds individual efforts to perform better together in a group. The goal within groups is to share information; the goal within teams is for collective performance. The synergy between groups can be negative whereas in teams it is mainly positive. The skills within a group are random and varied whereas in a team they are complementary. Research is done by management when organising together a team, so that key skills complement allowing employees to thrive off each other. Whereas groups are always varied, if in a group you fail, you fail your part. If in a team you fail, the whole team suffers as a consequence. There are five stages of group development. Forming, storming, norming, performing and adjourning stage. The forming stage is the first stage, when groups gather; there is much uncertainty about the group from the differing personalities to whom will take charge. The second stage is storming stage where there are many conflicts, as the group get to know each other. Norming stage is the third, where conflicts are generally resolved, closer relationships are formed and employees find ways of tolerating one another. Performing stage is stage four, a team is created where employees know how to motivate each other and recognise one anotherââ¬â¢s skill set. Adjourning stage is stage five, where activities are wrapped up and finalised. In a team where you have different employees playing different roles, the more variety you have the roles and skills you have, with a better outcome. Factors which can promote effective teams are diversity, communication, leadership and team-building exercises. Diversity can promote an effectiveà team by embracing different cultures and talents aswell as raising awareness/respect for differences which will then go on to support effective teams. Lacking diversity in teams can lead to team members not able to solve problems as their mindsets are very similar. Effective communication can promote an effective team, if team members feel confident to question each other on the task; this will lead to a more defined overall product. An effective team is supported by leadership, leaders support teams by utilising and coordinating skills, aswell as keeping a positive atmosphere. Belbin was upon the belief that if you bought employees together with a varied skill set, the end result would speak volumes. Belbin decided which roles would need to be fulfilled within a team these are (Appendix 3). Cohesiveness is ââ¬Ëdegree to which group members are attracted to each other and are motivated to stay in the groupââ¬â¢. Ways in which group cohesiveness can be increased can be to make the group smaller, so that employees have a closer connection to one another and can communicate more effectively. Increasing time employees spend together will increase motivation to participate. Stimulating competition with rival groups will create good cohesiveness as groups will strive to win. Physically isolating the group in an environment where they can only leave until the task is done, will increase the cohesiveness as the group will all have the same aim in mind of finishing the project a.s.a.p. The overall importance of teams is essential to the both Apple and Google. Much of the process of initiating new ideas for the company is created within teams of employees with specialised skill sets. Discuss what factors may promote or threaten the development of effective teamwork in organisations Ability can affect an employeeââ¬â¢s behaviour within the workforce, if they are capable of doing the work at hand; they are likely to accomplish it. If an individual does not feel they have the ability to do the work set, this can affect their behaviour in the workforce as they can become lazy,à un-enthusiastic and brush this off onto their peers. Google work with their employees so that employees can set their own targets, this is an advantage as employees would only set targets they have the ability to achieve. An attitude is ââ¬Ëa mentalââ¬â¢ state an individual has within the workforce, individual behaviour can be affected severely if a person does not have the correct attitude needed for the task, work may be completed to an unsatisfactory level with the maximum time taken to do so, a personââ¬â¢s ambition can also be affected by poor attitude towards their work. (Appendix 4)â⬠¦ Stress and change can have a huge influence on an individualââ¬â¢s behaviour, for somebody who is suffering with stress, this may cause low confidence levels and poor obedience in line with the companyââ¬â¢s values classing the employee as a liability.(Appendix 5)â⬠¦ All these factors which can affect an employeeââ¬â¢s performance within teamwork, can brush off onto other members of the team with the same negative results. Apple and Google do their best to ensure these negative factors do not occur within their workforce, by the perks which employees are offered. Evaluate the impact of technology on team functioning within the two organisations There are many different ways of technology in which employees of Apple and Google can communicate with each other. Skype, e-mails, messaging, voice calls. Advantages of using technology to communicate within teams is this can be done outside of the workforce, and is available at all times, so if a team member had spontaneous idea, they could relay this to their peers, this also allows employees increased times for decision making aswell as equalisation of team members. Disadvantage of this is employees may then lack professionalism and not focus on the task at hand; the quality of technology responses can be hindered such as an employee replying to a quick e-mail on a Friday afternoon which is likely to be brief. Issues in using todayââ¬â¢s technology is that it may not always be reliable, as all employees cannot access the technology at the same time, or if it is under maintenance.
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